Manager, Marketing & Communications

About CABVI…

CABVI is a private not-for-profit agency with a long and respected tradition of offering comprehensive services to people who are blind or visually impaired. Located just minutes from downtown Cincinnati and Northern Kentucky, CABVI offers an excellent working environment and a competitive compensation and benefits package that includes: Health, Dental, Vision, Short and Long Term Disability, Group and Supplemental Life Insurance, Accident and Critical Illness, 401(k), paid holidays, vacation, sick, and personal leave, and flexible scheduling. For more information on CABVI, please visit our website at http://www.cincyblind.org

 Job Summary:

This position is responsible for designing all agency and Fund Development marketing materials, creating and executing email marketing campaigns, managing CABVI’s social media platforms and agency website; and assisting the CMO and team with Fund Development efforts.

Duties/Responsibilities:

Designs, creates, implements, and maintains printed agency marketing materials.

• Responsible for designing and producing high-quality, Bi-annual, Viewpoints, annual reports, and agency brochures.
• Creates all other high-quality, printed materials in a timely manner, business cards, flyers, letterhead, envelopes, in-house forms, etc.
• Designs and creates all special event printed materials.
• Responsible for inventory maintenance for printed materials including ordering and working with vendors.
• Responsible for creating materials into an accessible format (braille, large print, electronic).

• Responsible for managing the agency’s Email Marketing Software (Constant Contact).

• Design and manage all email marketing campaigns to raise agency awareness and increase engagement.
• Design quarterly e-newsletter and distribute to CC database as well as staff.
• Grow audience database to expand reach.

• Responsible for management of social media platforms, along with developing content to help grow and maintain active social media outlets - Facebook, Instagram, Twitter, LinkedIn, YouTube.

• Generate compelling content that will effectively reach target markets.
• Coordinate agency/department events with online activity.
• Analyze and report growth engagement, and overall impact of social media efforts.
• Continuous monitoring and coverage of all sites.

• Responsible for managing and updating the agency website.

• Serves as agency webmaster.
• Maintaining and updating website content.
• Serves as the liaison between agency and web site developer.
• Extracts and provides statistics and information as needed.

• Coordinate all door information for agency annual fund campaign.

• Designs and provides layout materials including solicitation letters, photos, etc.

• Carries out special assignments as requested.

• Completes special assignments in an accurate and timely manner.
• Works cooperatively with CABVI personnel, clients, donors, trustees, volunteers, suppliers, etc.
• Prepares error-free correspondence in a timely manner.
• Participates appropriately in departmental meetings and supports department activities.

Qualifications:

Education and Experience:

• 4+ years of experience in public relations, advertising, communications, or related field.
• Bachelor’s degree in marketing, Advertising, Communications or Business required.
• Possess a solid understanding of the social media universe and working knowledge of social networking channels.

Required Skills/Abilities:

• Proficient in with Adobe Creative Cloud (InDesign, Illustrator, Photoshop, Acrobat) Microsoft Office, Raiser’s Edge software.
• Exceptional oral and written communication skills including proofreading.
• Excellent time management, presentation, and organizational skills.

CABVI is an EEO M/F/Disabled/Veteran employer. CABVI is a Drug-Free Workplace.

If you require assistance in completing an online application, please reach out to our Human Resource Department.